SHIFT Active Media
Nov 08, 2025
Full time
SHIFT Active Media is looking for a Paid Media Manager to deliver best-in-class digital advertising campaigns for some of the world's most exciting cycling brands. You'll play a key role in our Media Planning & Buying team - owning the day-to-day management and performance of paid media campaigns across Google and Meta platforms. You'll be responsible for building and optimising campaigns that drive measurable results - from product launches to ecommerce performance and brand awareness. You'll bring strong platform knowledge, a sharp analytical mindset, and the ability to turn data into action. This is a great opportunity to work in a high-performance, passionate, and collaborative team at the forefront of cycling media. Campaign Management & Execution Plan, manage, and optimise paid media campaigns across Google Ads and Meta Ads Manager, including Search, Shopping, Performance Max, Display, YouTube, and Facebook/Instagram. Support the development of campaign creative by briefing internal teams on platform requirements, messaging, and performance insights. Monitor campaign performance and pacing daily, adjusting targeting, bids, budgets, and creative to deliver on KPIs. Analysis & Reporting Use GA4, Looker Studio, and platform dashboards to analyse campaign performance and extract actionable insights. Track key metrics such as ROAS, CPA, CTR, and new customer acquisition. Build clear, concise reports that feed learnings back into planning. Strategic Contribution Share performance insights and media recommendations with internal teams and clients. Contribute to media planning discussions and campaign briefs. Stay up to date with platform changes and emerging ad formats, sharing knowledge across the team. About you: Proven experience in Google Ads and Meta advertising Strong planning and analytical skills - be able to make data-driven decisions Experienced in using reporting tools and platforms like Google Analytics Strong organisational and prioritisation skills Excellent written and verbal communication skills Experience working in a fast-paced environment, with the ability to work under pressure and meet tight deadlines Team Player Inherent interest in cycling and an outdoor lifestyle (preferred, not a requirement) Think you'd be a good fit so far? Send us your CV along with a covering letter to the email address below. DO NOT APPLY VIA LINKEDIN