Rayburn Tours Ltd

Digital Marketing Lead Location: Option for hybrid-working with a minimum of 3 days per week at our office in Derby Salary: £40,000 - £50,000 dependent upon experience plus bonus scheme Hours: Full-time (37.5 hours per week) or part-time (minimum of 22.5 hours per week) About Us We are a vibrant, forward thinking, family-run group travel company with a strong and growing portfolio of brands, including Sports Tours Ltd and Venture Abroad. Since 1965, we have been creating tailor-made tours worldwide, specialising in educational, ski, activity, sports, and concert tours for schools, clubs, and ensembles. We pride ourselves on delivering inspiring travel experiences that encourage adventure, cultural discovery and personal development. The Role This is an exciting new role and a genuine opportunity to shape our digital marketing capability from the ground up. As our first dedicated Digital Marketing Lead, you ll take ownership of both paid and organic digital activity across the Rayburn Tours group, helping us build a strong in-house presence to match our ambitious growth plans. You ll join a collaborative marketing team of nine, working closely with our external digital agency, to translate strategy into effective, high-quality execution. Acting as the key link between the agency and our internal team, you ll ensure our digital activity is aligned, effective, and delivering measurable results. This is a hands-on role, ideal for someone who enjoys getting into the detail as much as shaping the bigger picture. You ll lead campaign delivery while also supporting and guiding colleagues across the team, bringing digital expertise into day-to-day marketing activity. Key Responsibilities • Leading and delivering paid media campaigns across Google, Bing and paid social channels • Supporting our agency and internal team to drive our SEO approach to create content that improves performance • Managing digital budgets, tracking spend and reporting on performance in a clear, commercially meaningful way • Coordinating digital work across the wider marketing team, providing direction and support to copywriters and marketing executives • Contributing to digital strategy development alongside our agency, bringing insight into customer behaviour and business priorities • Supporting the evaluation and implementation of future digital tools and platforms About You You ll bring hands-on experience across paid media and organic search, with the perfect candidate being confident in working across various paid channels, such as Google, Bing and meta. You ll be comfortable managing budgets, tracking performance and clearly communicating results to non-specialist stakeholders. You ll thrive in a fast-paced environment, able to prioritise effectively and work independently while maintaining strong communication with colleagues and agency partners. You ll enjoy taking ownership, bringing structure to a busy workload and ensuring digital activity is delivered to a high standard. You ll have a genuine interest in how digital fits within a wider marketing strategy, not just as a technical discipline, and take pride in delivering work that supports broader business goals. Essential Skills & Experience • Proven experience and understanding in paid media and organic search (in-house or agency) • Working knowledge of Google Ads, Meta Ads and SEO fundamentals • Experience managing budgets and reporting on digital performance • Strong communication skills, with the ability to engage non-specialist stakeholders • Ability to work independently and manage competing priorities Beneficial Skills & Experience • Experience in travel, tourism or a niche consumer sector • Experience working with or managing an external digital agency • An interest in the strategic role of digital within a wider marketing mix Benefits • Competitive salary ranging from £40,000 to £50,000, depending on experience • Performance-related bonus scheme • 24 days annual leave, increasing with length of service up to 27 days, plus all public holidays • Contributory workplace pension scheme • Healthcare cashback plan • Cycle to Work scheme • Flexible hybrid-working programme, supporting a healthy work life balance

Concert Tours Account Manager Location : Derby Head Office (hybrid, minimum 3 days in-office) Salary : £24,000 £28,000 DOE On-Target Earnings: £2,000 £20,000 commission + £500 £1,500 team bonus Hours : Full-time, 37.5 hours per week Benefits include: Basic salary of £24,000 £28,000 DOE. Commission scheme based on individual sales (OTE £2,000 £20,000). Team performance bonus (£500 £1,500). 24 days annual leave + bank holidays (rising to 27 days with service). Contributory pension scheme. Cycle to Work scheme. Flexible hybrid working programme. About the Role Are you looking for a consultative sales role where you can combine your love of travel and music with your career Join our passionate Derby-based team as a Concert Tours Account Manager and help create unforgettable performance opportunities for young people across the UK and internationally. As the first point of contact for teachers and group leaders, you ll listen to their performance goals, repertoire style, and budget, before recommending the perfect concert tour destinations and venues. You ll liaise with suppliers, compile attractive quotations, and guide clients throughout their journey from initial enquiry through to tour delivery. You ll also have opportunities to travel and accompany groups on tour, giving you first-hand insight into the experiences we create. While most client and supplier contact is phone or digital, some visits and presentations take place in the UK and overseas, occasionally outside normal office hours. This is a role for someone who thrives on building relationships, providing expert advice, and sharing in the excitement of live performance travel. Key Responsibilities Handle client enquiries confidently by phone and in person. Recommend suitable destinations, venues, and tour options to meet client needs and budgets. Prepare competitive quotations and maintain strong client communication throughout. Liaise with airlines, accommodation providers, venues, and suppliers. Deliver presentations and information evenings for groups and leaders. Be part of the on-call rota (3 5 times per year) to support groups while on tour, with training and management support provided. About You We re looking for a confident communicator and natural problem solver who enjoys providing solutions and thrives in a busy, client-focused environment. You will be: Experienced in a consultative sales role. Highly organised, with excellent time management and attention to detail. Commercially aware with strong administration skills. Positive, proactive, and enthusiastic, with the ability to manage multiple projects. Desirable: Knowledge of the travel industry, a musical background, and/or a UK driving licence. Why Join Us? This is a fantastic opportunity to work in a supportive, ambitious business that combines music and travel in a unique way. We ll invest in your development and give you the tools and confidence to succeed while being part of our exciting growth journey. How to Apply If you re ready to combine your passion for music and travel with a rewarding career in sales, we d love to hear from you - Apply today! No agencies please.