Senior Digital Marketing Executive

Senior Digital Marketing Executive
Salary: 34,000 - 37,000
Contract: Permanent
Location: Hybrid (minimum three days a week in the office, North West London)
Closing date: 15th November 2025 - interviews will be held on a rolling basis

Merrifield Consultants are delighted to be partnering with an independent charity to recruit a Senior Digital Marketing Executive. This is a brilliant opportunity for a creative, proactive digital specialist who wants to make an impact within a purpose-driven organisation.

Summary
In this role, you'll lead on all things digital from social media strategy and paid campaigns to web content and email marketing. You'll bring energy, ideas, and a data-driven mindset to help increase awareness, engagement, and income for a much-loved community charity.

About the Role
Working closely with the Head of Marketing and Communications, you'll play a vital part in shaping and delivering the charity's digital strategy. This is a collaborative and hands-on position, ideal for someone who thrives in a close-knit team and enjoys seeing their work make a tangible difference.

Key details:

Salary: 34,000 - 37,000 per annum

Contract type: Permanent

DBS: Standard check required

Location: Hybrid, with a minimum of three days per week in the North West London office

Responsibilities

• Lead on social media activity across Facebook, Instagram, LinkedIn and YouTube, producing creative and engaging content that builds awareness and drives results.
• Develop, manage and optimise paid digital advertising campaigns (PPC, paid social etc.), tracking ROI and performance using analytics.
• Maintain and develop the charity's website and online shop, ensuring SEO, accessibility, and fresh, compelling content.
• Create and deliver engaging email marketing campaigns through Mailchimp and support digital fundraising initiatives.
• Support colleagues across fundraising and communications with digital best practice, content creation, and campaign delivery.
• Capture photography and video content for use across digital channels, ensuring ethical and compliant storytelling.
• Monitor and report on digital performance, providing insights and recommendations for improvement.
• Keep up to date with emerging trends and technologies in the digital landscape.

Person Specification
Essential:

• Experience in the charity or not-for-profit sector.
• Proven experience in a similar digital marketing role with strong results.
• Hands-on experience managing social media, PPC, and paid social campaigns.
• Confident using digital tools such as Google Analytics 4, Mailchimp, Canva, and CMS platforms.
• Excellent copywriting, communication, and organisational skills.
• Creative flair with the ability to generate engaging multimedia content.
• A collaborative team player who's comfortable juggling multiple priorities and deadlines.

Why Apply?
You'll be joining a supportive and values-led organisation that genuinely values creativity, initiative, and collaboration.

How to Apply
If you're ready to take the next step in your digital marketing career and want to use your skills to make a real difference, we'd love to hear from you.

Apply today through Merrifield Consultants - we'll guide you through every step of the process.

We practice a diverse and inclusive recruitment process that ensures equal opportunity for all we work with, irrespective of race, sexual orientation, mental or physical disability, age or gender. As an organisation, we encourage applications from all backgrounds and will ensure measures are met when required, to allow a fair process throughout.