Senior Licensing Manager

Global Sports Brand - London (Hybrid 3/2)Permanent Competitive salary + bonus

One of the most recognisable names in global sport is expanding its commercial operations and establishing a new vertical within its Licensing division. As they continue to elevate their global brand presence, they are seeking a Senior Licensing Manager to help shape, build, and lead this newly created area.

This is an opportunity to join a world-class organisation at a pivotal moment-driving new commercial opportunities, forging high-value partnerships, and leaving a lasting imprint on an iconic brand.

As Senior Licensing Manager, you will play a central role in defining and executing the strategy for this new licensing category. You'll own the full commercial lifecycle-from identifying and negotiating high-value deals to managing long-term partner relationships and ensuring delivery against revenue targets.

Key Responsibilities:

• Establish, expand, and manage a new licensing category within a globally renowned sports organisation.

• Identify, prospect, and secure new business opportunities, building a robust and scalable sales pipeline.

• Negotiate and close high-value licensing deals, driving revenue growth and long-term strategic value.

• Oversee the licensing process end-to-end, from deal structuring to contract execution.

• Deliver proactive account management to ensure partners meet brand, commercial, and product quality standards.

• Collaborate cross-functionally with brand, product, legal, and commercial teams to bring new partnerships to life.

• Track performance, report on commercial KPIs, and continuously optimise category growth.

You'll be a commercially minded, proactive licensing professional with a strong track record of driving growth and developing successful partnerships.

Essential Experience:

• Demonstrated track record of closing high-value licensing deals.

• Proven success in new business development and building revenue pipelines.

• Strong experience managing a sales pipeline, forecasting, and reporting.

• Solid background in account and partner management.

• Excellent negotiation skills and the ability to influence at senior levels.

• Experience in sport, entertainment, gaming or consumer products sectors is advantageous.

• Influence and shape a brand-new strategic area within a globally celebrated sports organisation.

• Work with a passionate, collaborative team at the forefront of sports culture and commercial opportunity.

• Competitive compensation, bonus structure, and long-term career growth.

If you're a driven licensing professional ready to build something new within one of the biggest brands in world sport, we'd love to hear from you.

Apply now or reach out for a confidential conversation.

BH34588