Chief Executive

Role: Chief Executive
Company: Walesby Forest
Location: North Nottinghamshire
Salary: Competitive Salary + benefits

About Walesby Forest

Walesby Forest is a commercially successful, not-for-profit organisation attracting an annual footfall of circa 200,000 visitors. Set in 250 acres of stunning Sherwood Forest, we offer more than 30 adventure activities alongside accommodation, catering, retail, and event facilities. Our reputation as a leading educational adventure centre is underpinned by industry accreditations and national awards, including recognition for our apprenticeship programmes.

The Opportunity

We are seeking an inspirational and dynamic Chief Executive to lead Walesby Forest into its next exciting chapter. This is a unique opportunity to combine strategic vision with hands-on leadership in a thriving outdoor environment. You will be the figurehead of the organisation, driving growth, innovation, and operational excellence while safeguarding our charitable ethos.

What You'll Do

• Provide visionary leadership and deliver Walesby Forest's long-term strategy.
• Develop new commercial revenue streams and secure major events.
• Lead and motivate a diverse team of staff and volunteers.
• Ensure compliance with health and safety and safeguarding standards.
• Build strong relationships with schools, youth organisations, event organisers, and the wider community.

What We're Looking For

• A proven senior leader with experience in leisure, tourism, visitor attractions, or not-for-profit sectors.
• Strong commercial acumen and financial management skills.
• Demonstrable success in marketing, fundraising, and attracting large-scale events.
• Exceptional people leadership and stakeholder engagement skills.
• A passion for inspiring young people and delivering outstanding visitor experiences.

Why Join Us?

• Competitive salary and benefits package.
• 25 days annual leave, pension scheme, and on-site parking.
• The chance to shape the future of a nationally recognised organisation in a unique natural setting.

For further information and details on how to apply, please visit

For an informal and confidential discussion, please speak with our advisors at Berwick Partners:

Lisa Henry

Principal Researcher

Berwick Partners

Closing date for applications: Friday 6th February 2026