Alzheimer's Research UK
Cambridge, Cambridgeshire
Supporter Acquisition Executive We are looking for a confident and driven marketer who is eager to join a hard-working and ambitious Individual Giving team. As the fastest growing medical research charity in the UK, we're proud that the Individual Giving team is continuing to produce highly successful campaigns, driving income, and acquiring the most engaged new supporters. Working with teams across the charity, you'll be supporting the Senior Officer and Officer to plan and deliver direct marketing campaigns across a range of channels, including digital and print. You'll also work with external agencies to support campaign delivery. Activity within the acquisition portfolio is varied, from helping to develop online supporter journeys and prize-led campaigns to supporting training and campaign communications. Your work will help drive income and attract new, engaged supporters to the charity. This is an entry-level role suited to someone organised, detail-focused and keen to develop a career in fundraising, marketing, or supporter communications. On a day-to-day basis, the post holder will support campaign activity, compile regular reports across a range of financial and non-financial KPIs, and help ensure compliance with the latest regulations and codes of practice. The successful candidate will help the team deliver well-organised, accurate and timely direct marketing activity. They will keep campaign administration on track, maintain reliable records, communicate clearly with colleagues and suppliers, and show enthusiasm for learning about supporter engagement and fundraising. The successful candidate will be eager to learn and develop and will bring a proactive approach to supporting a collaborative team with ambitious goals. You'll be part of a team that works across a multitude of channels; speaking to range of audiences with one theme in common - compelling people to support our work and bring about life-changing dementia treatments. Key Responsibilities: Support the planning, coordination, and delivery of successful campaigns across a range of channels, including digital and print. Assist with preparing campaign briefs, schedules, fundraising scripts, and other marketing materials. Help maintain accurate supporter data, ensuring records are updated carefully and in line with data protection requirements. Liaise with internal teams and external suppliers to help ensure campaign activity is delivered on time and to agreed standards. Process invoices, purchase orders, and other routine financial administration linked to campaign activity. Help ensure all campaign activity complies with relevant regulations and codes of practice. Work closely with Data and Digital teams to ensure effective processes are worked to and full campaign evaluation is possible. Assist with reporting by gathering campaign results, updating trackers, and maintaining accurate records. Proofread campaign materials and help ensure communications are accurate, consistent and supporter focused. Conduct monthly competitor analysis, support weekly call listening, monitor social media comments relating to campaigns, and share team updates on the intranet. Knowledge, skills and experience needed: Good organisational skills and the ability to prioritise workload. Focus on results and continuous improvement. Excellent attention to detail. Excellent written and verbal communication skills and the confidence to communicate with people of all levels. Agency management skills. Use of CRM or database systems. Strong team player and self-motivator. Flexibility to work some unsocial hours and willingness to travel independently. Additional Information: Ways of working: As part of our Agile ways of working you will be required to work approximately 2 days a week from the office, which is subject to the requirements of the role and the business needs. Flexibility on where you work can be split between working from home and our office. Roles that are classed as part of the Agile ways of working are not able to claim any costs for Mileage/Travel on Public Transport, Accommodation and/or Meals. This includes when attending the office for various meetings/events. Our Office : Our office is at 3 Riverside, Granta Park, Great Abington, Cambridge, CB21 6AD. Salary : Circa £24,000 per annum, plus benefits Please download the Vacancy Pack on our website for more information. The closing date for applications is the 5th July 2026 , with interviews being arrange once shortlisting has been completed. Please indicate in your covering letter if you are unable to attend an interview on a certain date. We would encourage you to submit your application at the earliest opportunity, as on occasion we may have to bring forward the interview date and/or the closing date based on the needs of the business. Although a possibility, this will only happen in exceptional circumstances. Please indicate in your covering letter if you are unable to attend an interview on a certain date. We value diversity and are committed to creating an inclusive culture where everyone can be themselves and reach their full potential. We actively encourage applications from people of all backgrounds and cultures, particularly from those in the global majority, those with disabilities, men and those from the LGBTQIA+ community. Any offer of employment is however subject to you having the right to work in the UK. As part of our commitment to being an inclusive employer and ensuring fairness and consistency in our selection process, we will handle your CV and application with the utmost confidentiality. Should you require any adjustments at either the application or interview stage, please contact us via our website. How to apply: Please create an online account using our Online Recruitment Platform which can be accessed through our Job Vacancies page. You will be able to attach your CV to your application and track the status of your application. About Alzheimer s Research UK: Alzheimer's Research UK is the UK's leading dementia research charity. Our mission is to accelerate progress towards a cure. Today 1 in 2 people will be impacted by dementia, either through caring for a loved one, developing it themselves or tragically both. But there is hope.
Supporter Acquisition Executive We are looking for a confident and driven marketer who is eager to join a hard-working and ambitious Individual Giving team. As the fastest growing medical research charity in the UK, we're proud that the Individual Giving team is continuing to produce highly successful campaigns, driving income, and acquiring the most engaged new supporters. Working with teams across the charity, you'll be supporting the Senior Officer and Officer to plan and deliver direct marketing campaigns across a range of channels, including digital and print. You'll also work with external agencies to support campaign delivery. Activity within the acquisition portfolio is varied, from helping to develop online supporter journeys and prize-led campaigns to supporting training and campaign communications. Your work will help drive income and attract new, engaged supporters to the charity. This is an entry-level role suited to someone organised, detail-focused and keen to develop a career in fundraising, marketing, or supporter communications. On a day-to-day basis, the post holder will support campaign activity, compile regular reports across a range of financial and non-financial KPIs, and help ensure compliance with the latest regulations and codes of practice. The successful candidate will help the team deliver well-organised, accurate and timely direct marketing activity. They will keep campaign administration on track, maintain reliable records, communicate clearly with colleagues and suppliers, and show enthusiasm for learning about supporter engagement and fundraising. The successful candidate will be eager to learn and develop and will bring a proactive approach to supporting a collaborative team with ambitious goals. You'll be part of a team that works across a multitude of channels; speaking to range of audiences with one theme in common - compelling people to support our work and bring about life-changing dementia treatments. Key Responsibilities: Support the planning, coordination, and delivery of successful campaigns across a range of channels, including digital and print. Assist with preparing campaign briefs, schedules, fundraising scripts, and other marketing materials. Help maintain accurate supporter data, ensuring records are updated carefully and in line with data protection requirements. Liaise with internal teams and external suppliers to help ensure campaign activity is delivered on time and to agreed standards. Process invoices, purchase orders, and other routine financial administration linked to campaign activity. Help ensure all campaign activity complies with relevant regulations and codes of practice. Work closely with Data and Digital teams to ensure effective processes are worked to and full campaign evaluation is possible. Assist with reporting by gathering campaign results, updating trackers, and maintaining accurate records. Proofread campaign materials and help ensure communications are accurate, consistent and supporter focused. Conduct monthly competitor analysis, support weekly call listening, monitor social media comments relating to campaigns, and share team updates on the intranet. Knowledge, skills and experience needed: Good organisational skills and the ability to prioritise workload. Focus on results and continuous improvement. Excellent attention to detail. Excellent written and verbal communication skills and the confidence to communicate with people of all levels. Agency management skills. Use of CRM or database systems. Strong team player and self-motivator. Flexibility to work some unsocial hours and willingness to travel independently. Additional Information: Ways of working: As part of our Agile ways of working you will be required to work approximately 2 days a week from the office, which is subject to the requirements of the role and the business needs. Flexibility on where you work can be split between working from home and our office. Roles that are classed as part of the Agile ways of working are not able to claim any costs for Mileage/Travel on Public Transport, Accommodation and/or Meals. This includes when attending the office for various meetings/events. Our Office : Our office is at 3 Riverside, Granta Park, Great Abington, Cambridge, CB21 6AD. Salary : Circa £24,000 per annum, plus benefits Please download the Vacancy Pack on our website for more information. The closing date for applications is the 5th July 2026 , with interviews being arrange once shortlisting has been completed. Please indicate in your covering letter if you are unable to attend an interview on a certain date. We would encourage you to submit your application at the earliest opportunity, as on occasion we may have to bring forward the interview date and/or the closing date based on the needs of the business. Although a possibility, this will only happen in exceptional circumstances. Please indicate in your covering letter if you are unable to attend an interview on a certain date. We value diversity and are committed to creating an inclusive culture where everyone can be themselves and reach their full potential. We actively encourage applications from people of all backgrounds and cultures, particularly from those in the global majority, those with disabilities, men and those from the LGBTQIA+ community. Any offer of employment is however subject to you having the right to work in the UK. As part of our commitment to being an inclusive employer and ensuring fairness and consistency in our selection process, we will handle your CV and application with the utmost confidentiality. Should you require any adjustments at either the application or interview stage, please contact us via our website. How to apply: Please create an online account using our Online Recruitment Platform which can be accessed through our Job Vacancies page. You will be able to attach your CV to your application and track the status of your application. About Alzheimer s Research UK: Alzheimer's Research UK is the UK's leading dementia research charity. Our mission is to accelerate progress towards a cure. Today 1 in 2 people will be impacted by dementia, either through caring for a loved one, developing it themselves or tragically both. But there is hope.
The Royal British Legion
Fundraising Senior Acquisition Manager About The Role This is a senior leadership role at the heart of our mass fundraising acquisition activity, responsible for shaping how new supporters are brought into the organisation and how we turn early engagement into long term relationships. You'll lead across multiple channels including digital, TV, face to face and broader campaign activity, making sure everything is joined up, commercially strong, and working towards clear growth outcomes. The role is about creating clarity in complexity bringing structure, focus and consistency to how we attract and convert new supporters at scale. Come and be part of the leading Armed Forces charity, making a difference to the lives of those who have served to keep us safe and protect our way of life. You'll define and drive acquisition strategy, making confident decisions on where to invest, what to prioritise, and how to improve performance across campaigns and channels. Working closely with colleagues across product, planning, digital, brand and fundraising, you'll ensure activity is insight-led, consistent and commercially effective. Alongside this, you'll lead and develop a team of acquisition managers and officers, creating structure, focus and the right environment for strong performance. What we're looking for from you Lead and shape multi-channel acquisition strategy across mass fundraising, driving growth and income Set clear direction on investment, priorities and performance across campaigns and channels Work closely with product, planning, digital, brand and fundraising teams to align activity and supporter journeys Lead, develop and support a team of acquisition managers and officers to deliver strong performance Use insight, data and commercial judgement to improve decision-making and campaign effectiveness Build strong stakeholder and agency relationships to deliver joined-up, high-impact work Manage budgets and resources effectively to ensure value and impact You will be contracted to our Haig House hub with a minimum expectation of two days per week working in person at the hub and flexibility for working remotely/at home when not on site. Fundraising sits at the heart of The Royal British Legion's 10-year strategy, and we're investing in the people, skills and ideas that will drive growth and strengthen our support for the Armed Forces community. As one of the UK's most trusted and recognisable charities, we have the reach and ambition to make a real difference, and this is your chance to be part of it. Our Fundraising portfolio is broad and dynamic, spanning major corporate partnerships to our sector leading charity Lottery. We're investing in growth, evolving how we work, and putting supporters at the centre of everything we do. This is an exciting time to join us. You'll be part of a collaborative, forward-thinking team, helping shape the future of our fundraising and the impact we achieve together. If you are applying for multiple Fundraising roles at the same 'Officer' or 'Manager' title, you are welcome to use the same supporting statement across applications. However, we would encourage tailoring your statement where possible, particularly if applying for roles across different teams or titles. Employee benefits include - 28 day's paid holiday (plus bank holidays) increasing with service, with optional annual leave purchase scheme of up to 5 working days Enhanced paid maternity, paternity and adoption leave Generous pension contributions, with Employer contributions ranging from 6% to 10% Range of flexible working options may be available, depending on your role Employee Assistance Programme providing confidential counselling, financial and legal advice Range of courses delivered by learning specialists to support your development goals and objectives Opportunities to volunteer Travel loans, Cycle to Work, and more! For more detailed information about the role, please see the Job Description attached to our direct advert. Our teams take a personalised approach to shortlisting, which is carried out without the use of AI and is based on the evidence provided in your application against the essential and desirable criteria in the Person Specification. RBL is committed to creating a diverse and inclusive organisation, reflecting the diversity of the armed forces community and of wider society. We welcome applications from people of all backgrounds and personal characteristics. As part of our commitment to inclusion, we offer guaranteed interview schemes for candidates who declare an Armed Forces connection and/or a disability. However, candidates are only eligible for this scheme if their application clearly demonstrates that they meet all of the essential criteria listed in the Person Specification for the role. We may close this vacancy early if we believe we have enough strong applications to be able to successfully fill the role(s). Interested candidates are encouraged to apply as soon as possible.
Fundraising Senior Acquisition Manager About The Role This is a senior leadership role at the heart of our mass fundraising acquisition activity, responsible for shaping how new supporters are brought into the organisation and how we turn early engagement into long term relationships. You'll lead across multiple channels including digital, TV, face to face and broader campaign activity, making sure everything is joined up, commercially strong, and working towards clear growth outcomes. The role is about creating clarity in complexity bringing structure, focus and consistency to how we attract and convert new supporters at scale. Come and be part of the leading Armed Forces charity, making a difference to the lives of those who have served to keep us safe and protect our way of life. You'll define and drive acquisition strategy, making confident decisions on where to invest, what to prioritise, and how to improve performance across campaigns and channels. Working closely with colleagues across product, planning, digital, brand and fundraising, you'll ensure activity is insight-led, consistent and commercially effective. Alongside this, you'll lead and develop a team of acquisition managers and officers, creating structure, focus and the right environment for strong performance. What we're looking for from you Lead and shape multi-channel acquisition strategy across mass fundraising, driving growth and income Set clear direction on investment, priorities and performance across campaigns and channels Work closely with product, planning, digital, brand and fundraising teams to align activity and supporter journeys Lead, develop and support a team of acquisition managers and officers to deliver strong performance Use insight, data and commercial judgement to improve decision-making and campaign effectiveness Build strong stakeholder and agency relationships to deliver joined-up, high-impact work Manage budgets and resources effectively to ensure value and impact You will be contracted to our Haig House hub with a minimum expectation of two days per week working in person at the hub and flexibility for working remotely/at home when not on site. Fundraising sits at the heart of The Royal British Legion's 10-year strategy, and we're investing in the people, skills and ideas that will drive growth and strengthen our support for the Armed Forces community. As one of the UK's most trusted and recognisable charities, we have the reach and ambition to make a real difference, and this is your chance to be part of it. Our Fundraising portfolio is broad and dynamic, spanning major corporate partnerships to our sector leading charity Lottery. We're investing in growth, evolving how we work, and putting supporters at the centre of everything we do. This is an exciting time to join us. You'll be part of a collaborative, forward-thinking team, helping shape the future of our fundraising and the impact we achieve together. If you are applying for multiple Fundraising roles at the same 'Officer' or 'Manager' title, you are welcome to use the same supporting statement across applications. However, we would encourage tailoring your statement where possible, particularly if applying for roles across different teams or titles. Employee benefits include - 28 day's paid holiday (plus bank holidays) increasing with service, with optional annual leave purchase scheme of up to 5 working days Enhanced paid maternity, paternity and adoption leave Generous pension contributions, with Employer contributions ranging from 6% to 10% Range of flexible working options may be available, depending on your role Employee Assistance Programme providing confidential counselling, financial and legal advice Range of courses delivered by learning specialists to support your development goals and objectives Opportunities to volunteer Travel loans, Cycle to Work, and more! For more detailed information about the role, please see the Job Description attached to our direct advert. Our teams take a personalised approach to shortlisting, which is carried out without the use of AI and is based on the evidence provided in your application against the essential and desirable criteria in the Person Specification. RBL is committed to creating a diverse and inclusive organisation, reflecting the diversity of the armed forces community and of wider society. We welcome applications from people of all backgrounds and personal characteristics. As part of our commitment to inclusion, we offer guaranteed interview schemes for candidates who declare an Armed Forces connection and/or a disability. However, candidates are only eligible for this scheme if their application clearly demonstrates that they meet all of the essential criteria listed in the Person Specification for the role. We may close this vacancy early if we believe we have enough strong applications to be able to successfully fill the role(s). Interested candidates are encouraged to apply as soon as possible.
United Kingdom for UNHCR
Senior Officer Digital Optimisation Salary: £38,999 - £43,105 Contract: Permanent contract Reports to: Head of Digital Fundraising, UK for UNHCR Office location: Shoreditch, London EC2A 4EG (Hybrid Working Model) Key relationships: Digital fundraising and Communications Teams, UNHCR Google and CRO teams JOB PURPOSE We are looking for a creative, ambitious, and data-driven individual to join us as Senior Officer Digital Optimisation, specialising in UX/UI to lead on the development and delivery of UK for UNHCR s testing and optimisation strategy to improve conversion rates and user experience online, including our website, donation pages, and various subdomains. The role reports to the Head of Digital Fundraising and manages all donation pages, digital testing and tracking, as well as a range of Google and optimisation products. The primary purpose is to optimise digital performance through A/B testing across our websites and supporting teams to adopt and implement a test-and-learn framework in their digital channels to raise more funds for refugees. An existing A/B testing roadmap has been developed and is ready for your input and ideas. However, testing and optimisation is not limited to fundraising and will aim to improve digital conversion and performance across teams, channels and platforms playing a key part in UNHCR s annual fundraising programme to enable UNHCR to deliver its vision of a world where every person forced to flee can build a better life. You will work very closely with the digital fundraising team and wider Individual Giving team, as well as Communications and Philanthropy/ Corporate Partnership colleagues, our digital agency and international fundraising teams. Passionate about UX/UI and fundraising, you will be a skilled communicator, tech-savvy and an experienced project manager. You will have strong problem-solving skills, a test-and-learn approach and a track record of meeting deadlines and meeting/ exceeding set KPIs. WHO WE ARE AND WHAT WE DO United Kingdom for UNHCR is the United Nations Refugee Agency s national charity partner for the United Kingdom. We generate public awareness of the plight of refugees and raise funds to help protect them through UNHCR s humanitarian operations across the world. Our supporters include UK private individuals, communities, corporate partners, trusts and foundations. The funds we raise help UNHCR work in partnership with displaced communities to deliver emergency relief such as shelter, medical care and life-saving supplies to people fleeing conflict and persecution. We also support education and livelihood opportunities that enable people to rebuild their lives and lead their own solutions over the long term. Nobody chooses to be a refugee, but we can all play a part in their protection, and we want those who work with us to share our values and passion for the cause. Role Responsibilities Develop and lead strategy for conversion rate optimisation, including the management of a testing roadmap to regularly execute A/B and multivariate tests and the use of new and existing technology, e.g. heatmapping to reduce friction rates and continuously improve and optimise conversions. Lead UX/UI across organisation, overseeing and implementing tests and analysis across teams to improve web experience and achieve required KPIs and objectives. Manage Google suite of tools and relevant relationships, ensuring everything is up to date and operating as necessary. Manage all donation pages and fundraising landing pages, building new pages, maintaining existing pages and closing pages; identify areas for improvement and work with relevant stakeholders to test and optimise. Utilise and manage suite of third-party platforms, e.g. Optimizely, Mouseflow, iRaiser, Sleeknote, Typeform to improve user experience and increase donations and conversions. Remain flexible and quickly respond to emergency situations, identifying fundraising opportunities and develop relevant comms and journeys as needed, collaborating with colleagues from across the organisation. Use data and insights to produce regular reports on performance against KPIs; use analytics to identify trends and optimise activities based on user behaviour. Manage and maintain vanity and tracking links across the organisation, utilising Google Tag Manager and UTMs to monitor performance and results. Stay up to date with digital best practices and technology, including sector trends, follow industry policies, including GDPR, PECR regulations, attending training and optimising plans accordingly. Stay up to date with issues affecting displaced communities, campaigns from international, content and reports from the field. Share creative and insights with UK colleagues, global teams, and HQ. Participate in training seminars, workshops, and skill shares where applicable. The above list is not exhaustive, and the post holder may be required to perform duties that are not detailed above. Personal Attributes and Experience Essential Experience Experience of implementing and optimising digital marketing campaigns across channels, including paid and organic social, search and display; preferably within the charity sector. Experience of developing and delivering strategies for conversion rate optimisation and user experience/user interface. Experience of using digital channels for lead acquisition and conversion to grow income. Experience of measuring, evaluating and reporting on digital activity and performance across multiple channels and digital campaigns, paid and organic. Experience of working with external agencies and suppliers. Essential Skills/Knowledge Experience of using Google Analytics or other web behavioural analytics tools. Experience with experimentation tools like Optimisely or similar. Strong project management and stakeholder management experience. Excellent written communication skills: able to produce compelling, persuasive, and concise copy for a range of specific target audiences. Attention to detail and proofreading skills and an ability to give clear and constructive feedback on creative and copy. Proven proficiency with design principles and tools (Canva/Adobe suite). Able to demonstrate flexibility and do what it takes to get the job done. Understanding of HTML and other coding languages. Able to juggle and prioritise multiple tasks and meeting programme deadlines. Strong presentation, communication (written and verbal) and interpersonal skills. Excellent stakeholder and relationship management. An understanding of GDPR, PECR and other regulatory compliance for fundraising and electronic communication. Desirable Skills/Experience An understanding of digital fundraising practices and principles Experience with Google Tag Manager or other tag management platform is a plus, but not a requirement Experience of working across a broad channel mix (social, web, email, SEO, SEM and other Direct Marketing channels would be advantageous). Knowledge or experience working with Salesforce (or similar CRM platform). Knowledge or experience working with Wordpress and iRaiser (or similar CMS / ecommerce platforms). Experience of, or a passionate interest in the charity sector, and the drive to further their fundraising knowledge. DIVERSITY, EQUITY, INCLUSION AND BELONGING We strongly value diversity and recognise that it is critical to our success and the cause that we serve. We are committed to providing an inclusive environment for all who work with us and strongly welcome applications from diverse backgrounds, particularly those with lived experience of being a refugee, asylum seeker, internally displaced person, or a stateless person. UK for UNHCR is proud to have Diversity & Inclusion Working Group. The Diversity & Inclusion Working Group is a group of colleagues focusing on tasks that drive action in the implementation of our D&I Approach. The group also works to create safe spaces that brings colleagues together for events, discussions and learning experiences that celebrate and support diversity and tackle barriers to inclusion. We are also open to flexibility in many ways, including flexible hours. Please don t be afraid to speak to us about this during initial conversations, so we can explore what s possible. WHY JOIN UNITED KINGDOM FOR UNHCR? You will be part of a high-performing agile team of talented people; all committed to build solidarity and raise funds for refugees and displaced people worldwide. You will be working in a flexible, supportive, and inclusive environment, where your work will be recognised and appraised. What else? Wellbeing 28 days annual leave per annum plus 8 bank holidays (pro-rata for part-time working). WeCare Employee Assistance programme providing 24/7 access to online GP, mental health support, get fit programmes, virtual wellbeing support and much more. Hybrid home-working model with dedicated Team Days in the office. Toothfairy dental app. Access to 100s of perks with discounts on everyday purchases. Office wellness perks. Staff socials. Financial Pension scheme with an employer contribution of 8%. . click apply for full job details
Senior Officer Digital Optimisation Salary: £38,999 - £43,105 Contract: Permanent contract Reports to: Head of Digital Fundraising, UK for UNHCR Office location: Shoreditch, London EC2A 4EG (Hybrid Working Model) Key relationships: Digital fundraising and Communications Teams, UNHCR Google and CRO teams JOB PURPOSE We are looking for a creative, ambitious, and data-driven individual to join us as Senior Officer Digital Optimisation, specialising in UX/UI to lead on the development and delivery of UK for UNHCR s testing and optimisation strategy to improve conversion rates and user experience online, including our website, donation pages, and various subdomains. The role reports to the Head of Digital Fundraising and manages all donation pages, digital testing and tracking, as well as a range of Google and optimisation products. The primary purpose is to optimise digital performance through A/B testing across our websites and supporting teams to adopt and implement a test-and-learn framework in their digital channels to raise more funds for refugees. An existing A/B testing roadmap has been developed and is ready for your input and ideas. However, testing and optimisation is not limited to fundraising and will aim to improve digital conversion and performance across teams, channels and platforms playing a key part in UNHCR s annual fundraising programme to enable UNHCR to deliver its vision of a world where every person forced to flee can build a better life. You will work very closely with the digital fundraising team and wider Individual Giving team, as well as Communications and Philanthropy/ Corporate Partnership colleagues, our digital agency and international fundraising teams. Passionate about UX/UI and fundraising, you will be a skilled communicator, tech-savvy and an experienced project manager. You will have strong problem-solving skills, a test-and-learn approach and a track record of meeting deadlines and meeting/ exceeding set KPIs. WHO WE ARE AND WHAT WE DO United Kingdom for UNHCR is the United Nations Refugee Agency s national charity partner for the United Kingdom. We generate public awareness of the plight of refugees and raise funds to help protect them through UNHCR s humanitarian operations across the world. Our supporters include UK private individuals, communities, corporate partners, trusts and foundations. The funds we raise help UNHCR work in partnership with displaced communities to deliver emergency relief such as shelter, medical care and life-saving supplies to people fleeing conflict and persecution. We also support education and livelihood opportunities that enable people to rebuild their lives and lead their own solutions over the long term. Nobody chooses to be a refugee, but we can all play a part in their protection, and we want those who work with us to share our values and passion for the cause. Role Responsibilities Develop and lead strategy for conversion rate optimisation, including the management of a testing roadmap to regularly execute A/B and multivariate tests and the use of new and existing technology, e.g. heatmapping to reduce friction rates and continuously improve and optimise conversions. Lead UX/UI across organisation, overseeing and implementing tests and analysis across teams to improve web experience and achieve required KPIs and objectives. Manage Google suite of tools and relevant relationships, ensuring everything is up to date and operating as necessary. Manage all donation pages and fundraising landing pages, building new pages, maintaining existing pages and closing pages; identify areas for improvement and work with relevant stakeholders to test and optimise. Utilise and manage suite of third-party platforms, e.g. Optimizely, Mouseflow, iRaiser, Sleeknote, Typeform to improve user experience and increase donations and conversions. Remain flexible and quickly respond to emergency situations, identifying fundraising opportunities and develop relevant comms and journeys as needed, collaborating with colleagues from across the organisation. Use data and insights to produce regular reports on performance against KPIs; use analytics to identify trends and optimise activities based on user behaviour. Manage and maintain vanity and tracking links across the organisation, utilising Google Tag Manager and UTMs to monitor performance and results. Stay up to date with digital best practices and technology, including sector trends, follow industry policies, including GDPR, PECR regulations, attending training and optimising plans accordingly. Stay up to date with issues affecting displaced communities, campaigns from international, content and reports from the field. Share creative and insights with UK colleagues, global teams, and HQ. Participate in training seminars, workshops, and skill shares where applicable. The above list is not exhaustive, and the post holder may be required to perform duties that are not detailed above. Personal Attributes and Experience Essential Experience Experience of implementing and optimising digital marketing campaigns across channels, including paid and organic social, search and display; preferably within the charity sector. Experience of developing and delivering strategies for conversion rate optimisation and user experience/user interface. Experience of using digital channels for lead acquisition and conversion to grow income. Experience of measuring, evaluating and reporting on digital activity and performance across multiple channels and digital campaigns, paid and organic. Experience of working with external agencies and suppliers. Essential Skills/Knowledge Experience of using Google Analytics or other web behavioural analytics tools. Experience with experimentation tools like Optimisely or similar. Strong project management and stakeholder management experience. Excellent written communication skills: able to produce compelling, persuasive, and concise copy for a range of specific target audiences. Attention to detail and proofreading skills and an ability to give clear and constructive feedback on creative and copy. Proven proficiency with design principles and tools (Canva/Adobe suite). Able to demonstrate flexibility and do what it takes to get the job done. Understanding of HTML and other coding languages. Able to juggle and prioritise multiple tasks and meeting programme deadlines. Strong presentation, communication (written and verbal) and interpersonal skills. Excellent stakeholder and relationship management. An understanding of GDPR, PECR and other regulatory compliance for fundraising and electronic communication. Desirable Skills/Experience An understanding of digital fundraising practices and principles Experience with Google Tag Manager or other tag management platform is a plus, but not a requirement Experience of working across a broad channel mix (social, web, email, SEO, SEM and other Direct Marketing channels would be advantageous). Knowledge or experience working with Salesforce (or similar CRM platform). Knowledge or experience working with Wordpress and iRaiser (or similar CMS / ecommerce platforms). Experience of, or a passionate interest in the charity sector, and the drive to further their fundraising knowledge. DIVERSITY, EQUITY, INCLUSION AND BELONGING We strongly value diversity and recognise that it is critical to our success and the cause that we serve. We are committed to providing an inclusive environment for all who work with us and strongly welcome applications from diverse backgrounds, particularly those with lived experience of being a refugee, asylum seeker, internally displaced person, or a stateless person. UK for UNHCR is proud to have Diversity & Inclusion Working Group. The Diversity & Inclusion Working Group is a group of colleagues focusing on tasks that drive action in the implementation of our D&I Approach. The group also works to create safe spaces that brings colleagues together for events, discussions and learning experiences that celebrate and support diversity and tackle barriers to inclusion. We are also open to flexibility in many ways, including flexible hours. Please don t be afraid to speak to us about this during initial conversations, so we can explore what s possible. WHY JOIN UNITED KINGDOM FOR UNHCR? You will be part of a high-performing agile team of talented people; all committed to build solidarity and raise funds for refugees and displaced people worldwide. You will be working in a flexible, supportive, and inclusive environment, where your work will be recognised and appraised. What else? Wellbeing 28 days annual leave per annum plus 8 bank holidays (pro-rata for part-time working). WeCare Employee Assistance programme providing 24/7 access to online GP, mental health support, get fit programmes, virtual wellbeing support and much more. Hybrid home-working model with dedicated Team Days in the office. Toothfairy dental app. Access to 100s of perks with discounts on everyday purchases. Office wellness perks. Staff socials. Financial Pension scheme with an employer contribution of 8%. . click apply for full job details
