Tagging & Analytics Implementation Manager

18 collaborating disciplines. 1.4 million pages built. Millions of fundraisers, inspired.

Tagging & Analytics Implementation Manger

Salary: £42,000 - £49,000 plus

Grade: P2

Directorate: Marketing, Fundraising and Events

Contract: Permanent

Hours: Full time 35 hours per week

Location: Stratford, London . Office-based with high flexibility (1-2 days per week in the office)

Visa sponsorship: You must be eligible to work in the UK to apply for this vacancy. Cancer Research UK is not able to offer visa sponsorship.

Closing date: 28th October 2025, 23:55

This vacancy may close earlier if a high volume of applications is received or once a suitable candidate is found, therefore we strongly recommend that you apply early to avoid disappointment. If you require more time to apply as part of a reasonable adjustment, please contact as soon as possible.

Recruitment process: Two stage interview process.

Interview date: From the week commencing 3rd November 2025

At Cancer Research UK, we exist to beat cancer.

We are professionals with purpose, beating cancer every day. But we need to go much further and much faster. That's why we're looking for someone talented, someone who wants to develop their skills, someone like you.

Join Us in Beating Cancer Sooner: Tagging & Analytics Implementation Manager

Are you passionate about using data to make a real difference in the world? At Cancer Research UK, we're on a mission to save lives through research, and we need your expertise to help us reach and inspire more people than ever before.

We're looking for a Tagging & Analytics Implementation Manager to join our dynamic Marketing team and lead the charge in transforming how we understand and engage with our audiences online. This is a unique opportunity to apply your technical skills in a purpose-driven environment, where every insight you generate helps us fund life-saving research and support those affected by cancer.

Your Impact

In this pivotal role, you'll be at the heart of our digital marketing team-designing and implementing cutting-edge tracking and analytics solutions that empower our fundraising and marketing teams to reach the right people, with the right message, at the right time.

We're going to be rolling out server-side tracking, and your leadership will be key to its success. Whether you're already a stakeholder management pro or eager to grow in that area, we'll support you every step of the way.

What You'll Be Doing

• Leading the delivery of advanced analytics solutions across our digital platforms, ensuring accurate, actionable insights that drive fundraising and engagement.
• Owning and evolving our website tagging infrastructure, including server-side tracking.
• Collaborating with teams across Marketing, Insights, and Technology to shape solutions that meet campaign goals and enhance user experience.
• Translating strategic marketing objectives into robust analytics frameworks that enable performance tracking and optimisation.
• Championing the importance of digital tracking across the organisation, building understanding and respect for its role in our mission.
• Safeguarding the integrity of our tracking systems during website development and campaign rollouts.
• Partnering with engineers to design data capture solutions that fuel smarter targeting and reporting.
• Working closely with our Analytics & Reporting Manager to optimise our GA4 setup.

What are we looking for?

• Experience working on large and complex digital analytics and tracking solutions
• Deep understanding of modern website applications (Next.js, JavaScript, DOM)
• Deep understanding of how web browsers work and data flows, is captured and processed
• High data literacy to query the data collected
• Understanding of data privacy and how what we track means to a user
• Expert knowledge of marketing tags including wider strategy, implementation and data policy (Google Marketing Platform, Paid Social, Display, Email)
• Strong stakeholder managements and able to articulate simple marketing requirements to complex technical solutions.
• An understanding of marketing data limitations and best practices e.g. attribution to be able to advise on correct reporting implementation and targeting
• Significant experience implementing and using Google Analytics reporting features including filters, goals, custom reports, segments and Ecommerce
• Solid understanding of different digital marketing channel targeting methodologies and corresponding measurement tools to inform tracking solutions
• Significant experience of providing solutions designed for use by nontechnical end users.

Our organisation values are designed to guide all that we do.

Bold: Act with ambition, courage and determination

Credible: Act with rigour and professionalism

Human: Act to have a positive impact on people

Together: Act inclusively and collaboratively

We're looking for people who can believe in and embody these organisation values and can use them to drive forward progress against our mission to beat cancer.

If you're interested in applying and excited about working with us but are unsure if you have the right skills and experience we'd still love to hear from you.

What will I gain?

We create a working environment that supports your wellbeing and provide a generous benefits package, a wide range of career and personal development opportunities and high-quality tools. Our policies and processes enable you to improve your work-life balance, take positive steps in your career and achieve your personal wellbeing goals.

You can explore our benefits by visiting our .

How do I apply?

We operate an anonymised shortlisting process in our commitment to equality, diversity, and inclusion. CVs are required for all applications; but we won't be able to view them until we invite you for an interview. Instead, we ask you to fully complete the work history section of the online application form for us to be able to assess you quickly, fairly, and objectively.

Additional information

For more information about working with us please or contact us at .

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