Personalization-Driven Audience Activation & Media Lead

  • PepsiCo Deutschland GmbH
  • Reading, Berkshire
  • Feb 09, 2026
Full time Advert / Media / Entertainment

Job Description

A leading food and beverage company in the United Kingdom is seeking a Media Strategy/Audience Activation Strategy Expert to lead communication planning for audience strategy. The role involves collaboration with marketing experts to identify personalization opportunities and curate personalized media activations. A Bachelor's degree in media strategy and strong communication skills are required. The ideal candidate will also have experience in analytics and insights, along with a proficiency in Microsoft suite.