Marketing Coordinator

Marketing Coordinator

Impact Food Group

At Impact Food Group, we re more than just a school caterer. We re on a mission to create a positive food culture and help more students enjoy healthier, better-quality food. Making a positive social impact is at the heart of everything we do. We re constantly learning, evolving, and improving every way, every day.

Through our industry-leading brands Innovate, Hutchison, Cucina, and Chapter One we cater for over 800,000 students and operate in more than 900 schools nationwide, growing every year.

We re now looking for a talented and highly organised Marketing Coordinator to join and play a vital role in supporting our business.

Guided by our values, integrity, bold, impactful, humble and community; you will help us shape a workplace and culture we can all be proud of.

The Marketing Coordinator will bridge our central marketing team and operational business, rolling out best-practice marketing across all schools to drive participation, meal uptake, and customer experience. Reporting to the Head of Marketing & Communications it will be 2 days in the office or at sites and 3 days WFH.

Role Responsibilities:

Marketing Plans & Campaigns

• Tailor business-wide marketing plans and campaigns that drive awareness, participation, and meal uptake with site specifics.
• Support retention activity, added-value initiatives, and adapt toolkits and campaigns to drive measurable impact.
• Support in the execution of Trust/school-specific marketing activity for new and existing sites, including launch campaigns, signage rollouts, and website content updates.

Food Marketing & Promotions

• Lead on site-level execution of food marketing activity including menus, meal deals, promotional campaigns, and theme days.

• Help develop engaging, customer-facing materials that drive awareness and uptake across students, parents, and staff.

Retail Excellence Perfect Site

• Support in the development and continuous improvement of IFG s Perfect Site model.
• Support operational teams by tailoring best practice to provide canteen layouts, merchandising, point-of-sale, and customer experience best practice.
• Ensure school sites are fully equipped with marketing materials and signage that reflect brand standards and engage students.

Student Insight & Engagement

• Set up and run student panels, both face-to-face and digitally, to gather quantitative and qualitative insights.
• Analyse findings and translate them into actionable recommendations that inform menus, marketing campaigns, and customer experience improvements.

Client & Consumer Surveys

• Support delivery, analysis, and reporting of client and consumer surveys.
• Support sites with action plans to ensure insights are embedded into site-level operations.

Content Creation & Communications

• Develop creative, impactful content using Canva and other tools for campaigns, promotions, website updates, and awards submissions (local and national).
• Support with copywriting, design, and deployment of site-level communications, including school launch materials, digital signage, and online portals.
• Ensure all communications across new and existing schools are engaging, consistent, and aligned with IFG brand standards.

Skills & Experience

• Has proven experience in marketing, ideally in a retail, foodservice, or consumer-focused environment.
• Understands the power of great customer experience in driving participation and sales.
• Is confident engaging with different stakeholders from students and parents to clients and site teams.
• Has strong project management skills with the ability to balance multiple priorities, including school mobilisations.
• Can translate insight into actionable marketing activity.
• Creative, with a flair for content creation, design, and digital communications.
• Confident communicator, able to present ideas and influence at all levels.
• Flexible and willing to travel to sites across the UK 2-4 days a month.
• Experienced User of Canva
• Experience of Working with digital Content Management Systems
• Video/Photography to a Good Standard
• Experience of using CRM Systems
• Video Editing (e.g. Capcut)

If you re a collaborative, solution-focused professional who thrives in a busy and purposeful environment, we d love to hear from you. Join us and be part of a team that is transforming lives through the power of food, making a genuine difference for students across the UK.

What we can offer

Monday to Friday working, 25 days holiday plus bank holidays, Access to IFG rewards (money off high street), Yearly Summer Party, Centrally based offices.

What you need to do now

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV.

Impact Food are committed to the safeguarding of children, and our employees share this commitment. Successful candidates are required to undergo an enhanced DBS check, which Innovate Services Ltd supply the cost for.

We are a committed equal opportunities employer - if you require any assistance for the interview process, please detail within your application. All information is kept confidential and in compliance with GDPR requirements.