Head of eCommerce UK
Hampshire - Hybrid
80,000 - 105,000 + bonus + benefits
An exciting opportunity for a Head of eCommerce UK to join a well-known leading Global Consumer Goods Company located in Hampshire.
Reporting directly to the UK General Manager we are looking for an ambitious, commercially focused leader to play a pivotal role where you be the key driver of the transformation of the UK from a traditional bricks-and-mortar model to a dynamic, digital-first eCommerce operation.
Partnering closely with the UK GM, you will define and execute a forward-thinking eCommerce strategy in the UK across all Omnichannel and Pure Players (excluding Amazon) for both the Consumer and the trade channels of business to deliver accelerated growth while aligning with the broader brand vision and long-term ambitions.
As the in-house digital expert, you'll also be instrumental in building capability across the UK commercial team embedding best-in-class eCommerce practices throughout the organisation.
Key Responsibilities:
eCommerce Leadership - UK
Working closely with the GM of the UK and Head of eCommerce EMEA, develop and lead the UK eCommerce strategy outside of Amazon in alignment with overall business objectives
Formulate plans and build direct relationships with the key pure players and Omnichannel retailers in the UK to deliver accelerated growth and online market share gain for the Consumer business.
Create a strategy for the trade channel in the UK to ensure eCommerce best-practice with wholesale partners
Build and champion a culture of eCommerce excellence in the UK, ensuring the understanding and engagement of the UK commercial team with the eCommerce strategy to improve online performance across all accounts.
Use data-driven insights to inform decision-making and ensure continuous improvement
Define KPIs to track the success and ROI of ecommerce growth initiatives across both Consumer and Trade channels.
Manage the communication of all eCommerce goals, progress, and outcomes to key business stakeholders including the Head of eCommerce EMEA.
Digital Transformation - UK
Collaborate with leaders including the Head of Amazon and Head of eCommerce EMEA to embed digital first thinking into the business strategy
Share findings from the UK for both trade and consumer channels with the Head of eCommerce EMEA senior
Continuously benchmark UK performance against market and competitive trends to ensure the business remains ahead of digital evolution.
Skills and Experience
Proven experience in building and scaling eCommerce within Omnichannel and Pure Player environments
A proven experince of delivering accelerated online growth
Delivery-focused strategic thinker
Data-driven with strong analytical skills
Influential leader capable of driving change and upskilling teams
Strong communication and presentation skills
Understanding of quality and how to drive and protect a premium mass brand
EXEHP