Sales Manager - Exhibitions & Events

Business Development Manager - Exhibitions & Events

Location

London (City) - 3 days a week office, 2 day remote

Languages

Fluent in English

About the Company

Our client is a specialist, international exhibition and events company to the food and drink sector. They work with major international food brands and products, organising superb, specialist exhibitions, trade fairs and events across Europe dedicated to the fantastic sector of international foods and cuisine.

The Role of the Business Development Manager

We are now seeking a highly ambitious and commercially driven Business Development Manager to join their London-based sales team. This role will focus on selling exhibition stands for their flagship show decidated to the international food and cuisine sector, with a specific remit to grow and develop the UK exhibitor base.

Their major show sits at the heart of a fast-growing and dynamic food sector. This is an exciting opportunity for an experienced exhibition sales professional to play a key role in expanding their footprint within this thriving sector and to build long term relationships with leading and emerging brands.

Working closely to the CEO, your role will include the following typical tasks and responsibilities:

• Proactively sell exhibition stand space for the main European show, with a primary focus on UK-based exhibitors
• Identify, target, and convert new business opportunities within the UK foodservice sector
• Grow and manage a strong pipeline of prospective exhibitors through outbound sales activity (calls, emails, meetings)
• Develop and maintain long-term relationships with existing and returning exhibitors
• Achieve and exceed individual and team sales targets and KPIs
• Maintain accurate records of sales activity using the company CRM system
• Work closely with the Sales Director and wider team to develop sales strategies and market positioning
• Represent company at the European show professionally at industry events when required
• Stay informed on trends, key players, and developments within the UK foodservice market

Candidate background

• Fluent in English
• Experience selling exhibition stand space
• Strong track record of achieving or exceeding sales targets
• Excellent communication and negotiation skills
• Confident, persuasive telephone manner and strong closing ability
• Highly organised with strong time management and pipeline management skills
• Comfortable working in a fast-paced, target-driven environment
• Self-motivated, proactive, and results-focused
• Commercially minded with a consultative sales approach

Salary & Benefits:

Base salary of c£50,000 + bonus and commission - OTE c£70,000 (% per sale).

This is an amazing opportunity with so much potential to establish a new brand in the UK marketplace!

How to Apply:

To apply, please send your CV and cover letter to:

Contact: Jonathan Grimes