Social Media Co-ordinator

Social Media Co-ordinator

Leonardslee Lakes & Gardens

About Us

We are seeking a creative and highly organised Social Media Co-ordinator to lead the day-to-day social media management across several luxury hospitality and leisure brands in Sussex. Based at the beautiful Leonardslee Lakes & Gardens, a 240-acre Grade I listed woodland garden described as "The Finest Woodland Garden in England", this role sits within a dynamic Marketing & Events team responsible for promoting a collection of exceptional destinations.

You will take the lead on social media for Leonardslee Lakes & Gardens, Mannings Heath Golf Club and Leonardslee Weddings, while also supporting content creation across the wider estate including Leonardslee Family Vineyards, Leonardslee House, Restaurant Interlude and The Vineyard Hotel & Kitchen. This role is ideal for someone who enjoys telling visual stories, capturing moments and bringing brands to life online.

The Role

Working closely with the Marketing Manager and wider marketing team, you will be responsible for planning, creating and publishing engaging social media content that grows audiences, builds brand awareness and drives visitors to our estates. The role will involve a mix of content creation, social media management and performance reporting, with a strong focus on capturing content across our gardens, hospitality venues, events and seasonal experiences.

KEY RESPONSIBILITIES Social Media Management

• Lead the day-to-day management of social media channels across multiple brands
• Plan and deliver a consistent content calendar aligned with seasonal campaigns, events and commercial priorities
• Schedule and publish content across platforms including Instagram, Facebook, TikTok, LinkedIn and X

Content Creation

• Capture high-quality photo and video content across the estates including gardens, food, wine, events and experiences
• Create engaging short form video content for Reels and TikTok
• Write compelling captions and storytelling content that reflects each brand's tone of voice
• Work with the marketing team to bring campaigns and events to life through social media

Community & Engagement

• Monitor and manage comments, messages and social interactions across channels
• Build relationships with followers and encourage community engagement
• Support collaborations with partners, suppliers and influencers where appropriate

Performance & Optimisation

• Track, analyse and report on social media performance across platforms
• Produce regular reports on reach, engagement, audience growth and campaign performance
• Use insights to refine content and optimise future campaigns

Brand Support

• Support the wider marketing team with content capture across the estate including vineyards, hospitality venues and events
• Ensure brand consistency across all social media channels

What We're Looking For

We are looking for someone who is creative, proactive and comfortable capturing content independently across a large estate environment. You will enjoy working across multiple brands and be confident balancing creative storytelling with organised content planning.

You'll ideally have:

• Proven experience managing brand social media accounts
• Strong photography and short form video creation skills
• Experience creating engaging content for Instagram and TikTok
• Excellent written communication and caption writing skills
• Strong organisational skills and the ability to manage multiple brands simultaneously
• A proactive and creative mindset with a passion for storytelling

An interest in hospitality, gardens, food, wine or tourism would be highly advantageous.