Job Description
Digital PR Manager (SEO)
Fully Remote (UK-based)
£45,000 - £55,000 + excellent bonus based on the profitability of the PR department you build!
An established marketing provider is launching in the UK, and after bringing in a new VP of Marketing they are building the team from the top down. His first hire is a Digital PR Manager to spearhead the digital PR function from scratch: you set up the service, the standards and the systems, then grow a team around you as the UK side scales.
Their work is sold into global marketing agencies, so client-facing skills are important. Two services sit at the heart of it: data-led digital PR, the kind of newsworthy pieces created on behalf of clients that earn coverage and links, and press release distribution. This suits a commercially savvy, sleeves-rolled-up operator who wants to own a service, not just run campaigns.
With the responsibility comes reward, as there are generous bonuses attached the profitability of your team and with you controlling the budgets and the growth, the earning potential is both huge and in your hands!
You will:
- Build the digital PR function end to end, from campaign ideation and media strategy through to delivery and client reporting
- Run data-led campaigns and press release distribution that land high-authority coverage and links in major UK and US titles
- Build tiered media lists and real relationships with journalists across tech, SaaS, marketing and search
- Set the quality bar and the processes, then brief and grow a team to hit them
You will ideally have:
- Three to five years in digital PR, agency-side in link building or SEO
- A track record of top-tier UK and US placements, working to link KPIs
- Agency experience and the client-facing skills that come with it
- The drive to build a service from the ground up, whether you are a Manager already or ready to step up
Get in early on a UK launch and shape the department you will go on to lead.
