CRM Analyst

  • Hays Specialist Recruitment Limited
  • Oct 24, 2025
Full time Marketing

Job Description

Your New Company

A leading consumer brand is seeking a commercially minded CRM & Loyalty Data Analyst to supercharge the performance of its loyalty programme and drive customer-centric growth. This is a high-impact role where your insights will directly influence strategy, execution, and customer engagement.

Your new role

You'll be at the heart of a data-led transformation, helping shift the business from sales-driven to customer-driven decision-making. Using your expertise in Bloomreach and core analytics, you'll deliver actionable insights that increase visit frequency and lifetime value, contributing to a minimum of 3% LFL growth year-on-year.

What you'll need to succeed

  • 3+ years' experience with Bloomreach Engagement, including segmentation, personalisation, and API integration
  • Strong SQL and data analysis skills, with experience in visualisation and experimentation
  • Solid understanding of GDPR, CCPA, and consent management within Bloomreach
  • Proven ability to communicate complex insights to non-technical stakeholders
  • Collaborative mindset, working closely with marketing, CRM, and commercial teams

What you'll get in return

You'll join a forward-thinking organisation investing heavily in CRM and loyalty as a strategic growth lever. Expect a collaborative culture, hybrid working, and the opportunity to make a tangible impact on customer experience and commercial performance.

What you need to do nowIf you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion about your career.

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