Senior Marketing Analyst

Your new companyThis rapidly scaling digital business is transforming its sector through innovation, technology, and customer-centric solutions. With a portfolio of successful brands and a vertically integrated model, the company has achieved exceptional growth, tripling global revenue in the past year. With ambitious plans to expand internationally and diversify its offering, this is a unique opportunity to join a business on an exciting growth trajectory.

Your new roleAs a Senior Marketing Analyst, you'll be a key member of the analytics function, responsible for delivering actionable insights that drive strategic marketing decisions. You'll work closely with marketing, growth, and digital teams to optimise spend, evaluate campaign effectiveness, and support data-led experimentation.Key responsibilities include:

• Designing and evaluating marketing experiments to measure campaign impact and incrementality.
• Developing and applying attribution models and marketing mix modelling (MMM) to assess ROI.
• Building dashboards and reports to monitor key performance indicators such as customer lifetime value, retention, and margin.
• Conducting deep-dive analysis across marketing channels including Paid Social, Paid Search, and Affiliates.
• Collaborating with cross-functional teams to ensure robust data infrastructure and scalable analytics tools.
• Communicating insights clearly to stakeholders to influence marketing and growth strategy.

What you'll need to succeed

• 3-5 years' experience in marketing analytics within a digital-first or ecommerce environment.
• Strong expertise in attribution modelling, MMM, and statistical experimentation (A/B testing, GeoLift, Causal Impact).
• Advanced skills in SQL and Excel/Google Sheets; Python is a plus.
• Experience with data visualisation tools such as Metabase, Looker, Tableau, or PowerBI.
• Excellent communication and data storytelling skills.
• Degree in a quantitative discipline such as Mathematics, Economics, Engineering, or Statistics.

What you'll get in returnYou'll be joining a forward-thinking organisation at a pivotal moment in its growth journey. You'll work alongside a diverse and talented team in a collaborative environment that values innovation, data-driven decision-making, and continuous improvement. The company offers a range of employee benefits and supports professional development and wellbeing.

What you need to do nowIf you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion about your career.

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