About the RoleJoin a household-name media organisation at the forefront of digital publishing, broadcasting, and subscription innovation. You'll be part of a highly collaborative CRM team driving customer engagement across some of the UK's most influential news and entertainment brands.
Working closely with CRM Managers, Developers, and Designers, you'll deliver data-led, multi-channel campaigns using Adobe Campaign Classic - supporting audience growth, retention, and loyalty for premium subscription products.
What You'll DoBuild and deploy campaigns across email, push, SMS, and in-app channels using Adobe Campaign Classic.
Advise on best practice and optimise workflows, audience segmentation, and automation processes.
Translate complex data and marketing briefs into actionable campaigns and journeys.
Maintain accurate documentation of workflows, templates, and typology rules.
Collaborate with CRM Managers to plan and execute acquisition, engagement, and retention activity.
Manage BAU communications (3-5 per week) and support quarterly strategic campaigns.
Conduct QA and troubleshooting, liaising with Adobe Support when necessary.
Identify opportunities to improve efficiency through data-driven problem solving and workflow automation.
3-5 years' hands-on experience with Adobe Campaign Classic (Standard also considered).
Strong background in CRM for subscriptions, membership, or digital media environments.
Skilled in data handling, audience segmentation, and workflow design.
Confident communicator and proactive collaborator across technical and non-technical teams.
Experience with QA, campaign testing, and split/journey design.
Familiarity with Jira and Agile delivery methods.
Nice to have Knowledge of Customer Data Platforms (CDPs) - experience with tools like Hightouch is a plus.
You'll join a tight-knit CRM function comprising:
Senior & CRM Managers (strategy, planning, and creative briefing)
Developers & HTML Builders (campaign build and QA)
Designer (creative execution)
Core tools include Adobe Campaign Classic, Hightouch CDP, and Jira.
Why JoinWork on CRM for one of the UK's most recognisable media brands.
Blend tactical delivery with strategic project ownership (50/50).
Contribute to campaigns seen by hundreds of thousands of subscribers.
Hybrid setup with a culture that values creativity, collaboration, and continuous improvement.