Paid Search & Social Advertising Specialist

Paid Search & Social Advertising Specialist
Location: Cheltenham (Hybrid) or Fully Remote UK
Salary: £35,000 - £45,000
Reference: (phone number removed)

Our client, a leading digital growth agency, are growing further and searching for a forward thinking Paid Search & Social Advertising Specialist. This is an exciting opportunity to join a certified B Corp agency working with ecommerce and purpose driven brands, helping them achieve sustainable growth through creativity, performance marketing and data driven strategy.

Our client operates across digital marketing, website development, creative strategy and performance optimisation, with high standards, a collaborative culture, and a strong commitment to innovation.

The Role
As a Paid Search & Social Specialist, you will deliver multi platform advertising strategies for a diverse client portfolio. You will have full ownership of your accounts, working across platforms including Google Ads, Meta, TikTok, Pinterest and LinkedIn, ensuring campaigns deliver strong ROI and help clients grow their ecommerce performance.

You'll collaborate with internal creative and marketing teams, brief content needs, interpret data, and proactively advise clients on best practices and performance improvements. This role can be based in Cheltenham with hybrid working or fully remote for UK based applicants.

Key Responsibilities Paid Search & Social Delivery

• Plan, manage and optimise paid search and paid social campaigns across multiple channels
• Run Google Shopping and other ecommerce driven campaigns
• Brief creative teams on required assets and messaging
• Conduct keyword research and audience targeting
• Implement structured testing, optimisation and performance improvements
• Support CRO (conversion rate optimisation) recommendations

Data, Reporting & Insight

• Monitor campaigns daily/weekly/monthly to ensure ROI targets are met
• Analyse performance across impressions, clicks, engagement and conversions
• Produce clear reports with actionable insights
• Identify opportunities for growth, efficiency, and innovation

Client Collaboration

• Manage client relationships with regular communication, calls and presentations
• Provide proactive recommendations and strategic direction
• Ensure campaigns align with wider digital marketing goals and brand identity

Internal Contribution

• Share learnings, best practices and innovation with the wider team
• Stay up to date with paid search & social trends and platform updates
• Contribute to the digital marketing team's ongoing development

Ideal Candidate
You will be passionate about digital performance marketing, highly analytical, and confident managing multi channel campaigns with a focus on ecommerce results.

You will bring:

• 3-5 years' experience managing paid search & social campaigns
• Strong ecommerce experience with proven ROI delivery
• Proficiency across Meta, Google Ads, TikTok, Pinterest and LinkedIn Campaign Manager
• Ideally Google Ads and Google Analytics certified
• Experience using GA4
• Strong understanding of conversion tracking and attribution
• Excellent copywriting skills and creativity for ad messaging
• Analytical mindset with the ability to interpret complex data
• Experience producing in depth KPI reporting
• Excellent organisation, attention to detail and ability to manage multiple campaigns
• Strong communication skills and confidence in client interaction
• Personable, proactive and collaborative working style

Key Attributes

• Proactive and driven to exceed expectations
• Consistently seeks to improve service and outcomes
• Positive, collaborative and open to feedback
• Shares knowledge willingly across the team
• Takes initiative and is solution focused
• Calm under pressure and adaptable to change

What's It Like to Work There?
Our client offers a flexible, supportive and modern working culture where you are trusted to work how you perform best.

You can expect:

• Innovative, forward thinking environment
• High standards and pride in quality
• Collaborative culture with knowledge sharing
• Constructive feedback and professional support
• Environmentally responsible, B Corp accredited team
• Flexible working hours and strong work-life balance
• Opportunities for training, conferences and development
• A creative, relaxed office space in Cheltenham (Tivoli)
• Regular social events and team activities

Salary & Benefits

• £35,000 - £45,000 depending on experience
• Annual bonus (qualifying period applies)
• 2-3 days remote working (or fully remote UK)
• Pension scheme & generous holiday allowance
• Flexible working hours
• Yearly personal development plan
• Support for training and certifications
• Summer & Christmas parties and ad hoc socials

If you're a Paid Search & Social Specialist looking to join an innovative and ambitious digital agency, we'd love to hear from you.

For more information or to apply, please contact Jack at Four Squared Recruitment.