Head of Growth Marketing

About Us
Murray McIntosh is a specialist recruitment consultancy with over a decade of success operating in high?impact, high?profile markets. With a consultative approach, we work with influential organisations, from innovative start?ups through to established brands. We are entering a significant evolution phase- demand for our services is growing, our offering is expanding, and marketing needs to move beyond activity and output into a more strategic, performance?led growth engine.
The Growth Marketing Manager will play a pivotal role in accelerating this evolution-expanding our reach, strengthening our market positioning, and driving scalable, measurable pipeline generation.

Role Summary
You will take ownership of our growth marketing approach, combining strategic thinking with hands?on execution. The focus is on commercial impact, not just channels, with marketing activity clearly linked to revenue pipeline, positioning and long?term brand strength.
A key part of the role is acting as a commercial partner to the business. You will work closely with senior leadership and alongside the sales team to develop a deep understanding of our markets, our solutions and how clients engage with us; ensuring our messaging supports priority sectors, service lines and audiences.
You will shape and oversee multi?channel initiatives designed to increase reach, improve positioning and drive qualified opportunities. You will bring structure and clarity to performance measurement, helping the business understand what is working, what is not, and where to optimise. Website performance, conversion, automation and nurture journeys all sit within your remit, though you will not be expected to personally execute every element.
Key Responsibilities

• Develop full?funnel strategies to increase website traffic, conversions, and qualified lead flow.
• Plan, execute, and optimise growth campaigns across paid and organic channels to drive measurable lead generation and pipeline contribution.
• Align content output with commercial priorities (verticals, personas, and funnels) through content including blogs, social content, case studies, and sales enablement materials.

• Measure and report performance against ROI and KPI goals.
• Identify trends and optimise spend, channel mix, and conversion points based on insights.

• Manage ongoing website improvements across usability, design, content and conversion rate optimisation.

• Work closely with the sales team to align campaigns with market intel and revenue priorities.
• Manage external partners, suppliers, and agencies to deliver on key initiatives.

• Support ad?hoc design needs including updating sales collateral and presentation decks.

Ideal Candidate Profile
This role will suit someone with a broad, senior marketing background, ideally gained in a B2B, advisory?led environment.
You are comfortable thinking strategically, advising leadership and shaping direction, but you also understand the mechanics of modern growth marketing well enough to make informed decisions. You care about outcomes and enjoy bringing focus and coherence to marketing activity.

Experience & Skills

• A rounded marketing background with hands?on digital and growth marketing experience.
• Proven success in lead generation and sales?aligned marketing environments.
• Experience with marketing automation and CRM platforms.
• Excellent written communication and the ability to produce engaging content.

Traits & Characteristics

• Commercially minded: understands the link between marketing activity and revenue outcomes.
• Experimental: embraces testing, iteration, and continuous improvement.
• Strategic yet hands?on: capable of delivering the work while shaping the future roadmap.
• Adaptive: enjoys contributing in a high?growth, changing environment.

Working Environment & Culture
The Murray McIntosh office is based in Goring-on Thames, a beautiful setting on the Oxfordshire and Berkshire border- a 15-minute train journey from Reading or Didcot. We value diversity, collaboration, creativity, and a positive working culture. Company celebrations include quarterly team days out and bi-annual events.
This can be a full or part time position.