Ecommerce Data Analyst - EMEA
Location: Basingstoke / Hybrid (3 days office 2 WFH)
Salary: 45,000- 50,000 DOE + Bonus + Excellent Benefits
About the Company
My client is a global consumer goods business with a portfolio of leading brands across beauty, personal care and lifestyle categories, sold through major retailers and ecommerce platforms across EMEA.
With Ecommerce being a key growth priority, with increasing focus on driving sell-out performance, conversion and execution across priority SKUs and retailers.
Continuing to build a lean, high-impact Ecommerce team focused on accelerating performance where it matters most, with clear ownership of outcomes and a strong bias for execution.
The Role
Reporting into the Head of Ecommerce EMEA, this role will serve as the analytical backbone of the eCommerce Acceleration team.
You will be responsible for identifying where growth opportunities exist, where performance is being lost, and what actions will have the greatest commercial impact.
Working closely with the Retail Growth Lead, Retail Media Lead and Digital Shelf Lead, you will translate data into clear priorities and actionable recommendations.
This role is focused on driving decisions, not just producing reports.
Key Responsibilities
Performance & Insight
Analyse performance across priority retailers and SKUs
Identify trends, opportunities and root causes of underperformance
Translate data into commercially relevant recommendations
SKU & Retailer Prioritisation
Help determine where the business should focus investment and effort
Develop prioritisation frameworks for SKUs, retailers and initiatives
Ensure resources are directed towards the highest growth opportunities
Retail Media & Digital Shelf Analytics
Identify links between content quality, media investment and conversion performance
Measure the impact of optimisation initiatives and test-and-learn programmes
Support ongoing improvement of media ROI and ecommerce conversion
Business Partnering
Act as a trusted analytical partner to the Ecommerce leadership team
Support weekly business reviews with insight and recommendations
Present findings clearly to both technical and non-technical stakeholders
Dashboarding & Automation
High competence using Power BI dashboards and reporting tools
Improve visibility and accessibility of ecommerce performance data
Automate reporting and reduce manual analysis wherever possible
What We're Looking For
FMCG and/or Lifestyle/Beauty category experience preferred
3+ years' experience in ecommerce, commercial analytics, business intelligence or data analytics
Advanced Excel skills and experienced Power BI/Tableau user
Strong commercial mindset with the ability to turn data into action
Experience analysing sales, traffic, conversion or digital performance metrics
Ability to communicate complex analysis in a clear and practical way
Curious, proactive and comfortable challenging assumptions
Highly organised with strong attention to detail
Why Join?
This is an opportunity to become the analytical engine of a newly established eCommerce Acceleration team.
You will work directly with senior leadership and influence where the business invests, which opportunities it pursues and how success is measured.
The role offers exposure across ecommerce strategy, retail media, digital shelf and commercial performance, with a direct impact on growth across EMEA.
Benefits include-
Up to 50,000 salary DOE + bonus
Annual pay reviews
Hybrid working - 3 days office 2 WFH 35 hours per week during the hours of 9.00 to 17.00.
Holidays 25 per year- up to 28 days + Bank Holidays
Pension contributions
Private Medical Health cover including family
Private Dental Cover
Critical Illness cover
Life Assurance
Eye Care Scheme
Employee Assistant Programme
Subsidised Sport Membership Scheme to a value of 250 per year
Beautiful contemporary office and wonderful flexible working culture!
Please get in touch to hear more!
TJEXE